Hard Rock Hotel Maldives Joins Global Efforts for Breast Cancer Awareness

This October, Hard Rock Hotel Maldives joins Hard Rock International’s 26th annual PINKTOBER campaign to raise awareness and funds for breast cancer research.

Guests can support the cause in several ways:

• Join the Fun Run on October 18 to promote education and early detection.
• Book a pink-themed room upgrade, featuring exclusive pink guitars, with proceeds supporting the Cancer Society of Maldives.
• Rent a pink guitar from the Play it Pink, Play it Forward collection — all rental proceeds are donated.
• Dine at Hard Rock Cafe Maldives and enjoy pink-themed burgers and drinks, with 50% of proceeds going to the cause.

The campaign also includes a global collaboration with Sports Illustrated Swimsuit, featuring a special retail collection available online and at Rock Shops, with models sharing personal stories to inspire early detection and support.

Since its launch, PINKTOBER has raised over $13 million for breast cancer research through the Hard Rock Heals Foundation.